Cinema, community & getting it done
It’s always exciting getting an invite to a private screening – there is the thrill of exclusivity, there is a frisson in the bar. Happy people glammed up a bit, holding bottled beer and nodding at each other - “How do you know the filmmakers?” “Are you in the industry too?” “I love your leather jacket” – it’s a kinder, gentler way to do a bit of schmoozing. But lording it over all that is the excitement of the film (s) to come and the buzz that that something has been pulled off, that something has been achieved. For TheNeverPress it hits different - we feel like we’re in a heist movie.
We’re rarely wrong. Especially in this instance. Amenno have done something here, at All is Joy in London. And it’s evident from tonight’s introduction to their DIY cinema ethos that they are gonna keeping doing things.
The thing? Cinema on their own terms… the paragraph after this one is cribbed from the full colour printed brochures that were handed out at the screening. Actual brochures: the type of which Picturehouse ping out every month with their listings. Amenno don’t hold back. All in.
